Ask John Slitz


In the November 1997 issue of NetWare Connection, John Slitz, senior vice president of Marketing at Novell Inc., offered to answer your questions about Novell's marketing efforts. This article presents some of the most interesting questions submitted and includes John's responses.

MARKETING IN KUALA LUMPUR

Dear John Slitz,

I have two questions:

TK Ong

Thanks for your questions. It's good to hear from one of our customers in Malaysia. To answer your questions--

John Slitz

ADVERTISING ON TELEVISION

Dear John,

I have a few questions regarding Novell's marketing efforts:

Matthew S. Gill

Thanks for your questions. I have actually been expecting at least one of our customers to ask me a question about advertising on television!

John Slitz

KEEP YOUR QUESTIONS COMING

Since we have received such a positive response to the "Ask John Slitz" column, we are expanding this column. We have asked other members of Novell's marketing team to help answer your questions. John Slitz will continue to answer questions about Novell's overall marketing strategy, and the appropriate marketing manager will answer your questions about specific marketing programs. For example, Bryan Clark, manager of Novell's CNE Net program, will answer your questions about how Novell supports CNEs.

If you want to submit a question to John Slitz and his marketing team, visit NetWare Connection's web site (http://www.novell.com/nwc). You can also send an e-mail message to nwc-editors@ novell.com, or you can send a fax to 1-801-228-4576.

NetWare Connection, April 1998, pp. 6-8